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If the selected component hasn't been personalized yet, only the Add component variant option will be available:

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 To add a new variant to a component select the Add component variant . A new pull-down menu will appear in the component's top bar together with the variant icon  placed next to the menu: 

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Why hide the original? Hiding the original can be useful in a scenario in which the content is exclusive, targeting a particular audience. If no variants match, the original (fallback) content will be hidden. To hide/show the content of a component, select the Hide/Show original option in the Action bar.

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Changing the template of a personalized component

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With Magnolia 5.4.12+ you can serve different content to different audiences by changing the template used in a personalized component. This enables you to serve text to one audience, an image to another audience, video to a third audience and so on. To change the template of a component variant, click Change template in the Action bar and in the next dialog choose the template you wish to apply to the actual component variant:

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Deleting a variant or all variants

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